Awareness & Brand

The state of overseas development charities 2019-2022

Joe Saxton

0 min read

REPORTS

The state of overseas development charities 2019-2022

Take a break: five reasons why it makes no sense for charities to campaign during elections!

Joe Saxton

2 min read

BLOGS

Take a break: five reasons why it makes no sense for charities to campaign during elections!

It’s general election season. The candidates are out on the stump, stuffing letter boxes and meeting voters. The election debates are on...

Joe Saxton

0 min read

BLOGS

Google trends report 2023

Six interesting things to notice about our 2023 social media review

Joe Saxton

2 min read

BLOGS

Six interesting things to notice about our 2023 social media review

Here are six findings from our 2023 social media review – High Five 2023. You can read our full social media report here. Finding 1: For...

High Five 2023: tracking who the trends in charity social media use

Samiksha Rai

0 min read

BLOGS

High Five 2023: tracking who the trends in charity social media use

Gratitude in Giving: Unveiling Heartfelt Thank You Letters from Charitable Donations

Samiksha Rai

3 min read

BLOGS

Gratitude in Giving: Unveiling Heartfelt Thank You Letters from Charitable Donations

Welcome to this two-part project that delves into my experiences as I facilitated donations on behalf of HeyHeyJoe. This installment,...

How do charities use videos on social media?

Samiksha Rai

0 min read

BLOGS

How do charities use videos on social media?

Mastering the Art of Storytelling: Our top ten charity video picks

Samiksha Rai

3 min read

BLOGS

Mastering the Art of Storytelling: Our top ten charity video picks

Introduction Videos are a key part of social media and how people absorb information about the world. With the rise of tik tok, shorters...

10 fascinating nuggets to notice about our google charity search report

Joe Saxton

1 min read

BLOGS

10 fascinating nuggets to notice about our google charity search report

1. Searches for Ukraine, particularly the terms volunteer and donate in various different forms spiked for about a month after the...

Joe Saxton

0 min read

REPORTS

Google charity search Report for 2022

Joe Saxton

13 min read

BLOGS

What’s in a Name?

Teasing out the key issues if a charity wants to change their name Introduction This paper is designed to look at some of the issues...

Joe Saxton

0 min read

VLOGS

High five:Part 2 of 2 Vlog

Joe Saxton

1 min read

BLOGS

High five: Part 2 of 2

Download the Full report here

Joe Saxton

9 min read

BLOGS

High five: Part 1 of 2

Five big ways that the world of media has changed since the new millennium Introduction Twenty years ago I had just finished as Director...

Influential friends?How much do MPs promote charities via their websites and Twitter feeds?

Samiksha Rai

9 min read

BLOGS

Influential friends?How much do MPs promote charities via their websites and Twitter feeds?

Samiksha Rai and Joe Saxton September 2022 Introduction Some charities have come in for a tough time from politicians in recent years –...

How to raise awareness of your charity or non- profit

Joe Saxton

1 min read

VLOGS

How to raise awareness of your charity or non- profit

A seven minute overview of how to raise awareness for your charity from getting the right names to making sure you are in it for the long...

Joe Saxton

9 min read

BLOGS

How to build awareness for a charity

I have spent the last 20 years trying to help charities measure their brands, their awareness, and the impact of the work that they do....

Joe Saxton

1 min read

REPORTS

Searching for Answers

How good are websites at helping charities be transparent? Transparency has become something of a buzzword for charities. It represents...

Joe Saxton

12 min read

BLOGS

A strong charity brand comes from strong beliefs and values

Introduction Charities have amongst the strongest brands of any organisation, commercial, public or voluntary. The image projected by...

Joe Saxton

1 min read

REPORTS

A Healthy Audience?

Does the number of people who have a medical condition or a disability dictate the size of charities that support them? This report is...

Awesome advice and resources
for non-profits from Joe Saxton

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